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Why You Absolutely Need Marketing Automation In Your Life
To grasp why you need marketing automation in your life, you first need to know exactly what marketing automation software encapsulates. Essentially, it’s a software designed to automate businesses...
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Email Subject Lines That Work
We’ve all been there before…you get an email, you read the first few words of the subject line, and you decide not to open it. While we should technically be reading all of our emails the day they...
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Is the U.S. on the Verge of Banning TikTok?
The TikTok app has become increasingly popular, with over two billion downloads and 315 million downloads in the first three months of 2020 alone. This seemingly fun-loving social media platform gives...
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Is the U.S. on the Verge of Banning TikTok?
The TikTok app has become increasingly popular, with over two billion downloads and 315 million downloads in the first three months of 2020 alone. This seemingly fun-loving social media platform gives...
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Explaining the 5 Different Types of YouTube Ads
Fifteen years ago, YouTube was born to the internet. It soon became and has remained one of the most used online platforms to date, just behind Google as the second largest search engine in the world....
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How SEO Raised Organic Impressions 106%
From time to time, companies reach out to us wondering if there’s a magical way to bring more visitors to their website. The answer is yes, engaging in right tactics, whether they’re timely (SEO), or...
View Article5 Design Hacks for Non-Designers
If you didn’t go to design school or haven’t spent hundreds of hours inside of Photoshop or InDesign, you likely hit a roadblock when it comes to design. For some of us, the phrase “fake it ‘til you...
View ArticleWhen to Advertise on LinkedIn? Seldomly, and Here’s Why.
Every digital channel has its own advantage: Instagram’s pool of highly-engaged millennials and gen z’s, YouTube’s precise video and channel targeting, Facebook’s lookalike audiences, Google Ads’...
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5 Things Every Website Should Include
Websites are an important marketing, communication and outreach tool for any business. Whether a small or large company, your website is sometimes one of the first impressions you give. By creating a...
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Squarespace vs WordPress: Why One Outweighs the Other
Looking to get your first website up and running? Or has your existing websites become outdated and it’s time for a total revamp from a design and functionality standpoint? Whatever the case, you’re...
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How to Use Animation In Your Marketing Strategy
It’s hard to keep up with the latest and greatest digital marketing strategies. They are ever changing and constantly evolving. Businesses big and small are looking for ways to stay relevant in the...
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Best Christmas Movies Ranked by Snapshot
To spread some holiday cheer this year, we had all of our employees rank their favorite holiday films. While 2020 has been a year of change, kicking back and watching movies has been unaffected…if...
View Article5 Musts for Your Social Media Ads
How should advertising in the form of social media look? That’s a question with a lot of answers, but within those answers are five things we think are absolute musts. From designing ads that appear...
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When landing a Nashville soccer club meant losing a client
By Josh Moquin, Director of Sales Marketing agencies get hired to sell lots of things—products, services, personalities. It’s rare to get asked to pitch the value of your whole city. But Snapshot’s...
View Article8 Design Tips for Non-Designers, From a Designer
The simple truth: No professional should be expected to fudge his or her way through any creative discipline, whether it’s graphic design, copywriting, video editing, or organizing a landing page. But...
View Article5 Project Management Tips to Help Anyone Be More Productive
Basecamp. Trello. Monday.com, Notion, Airtable, and Asana. When the subject of project management comes up, most of us go straight to listing off tools—and there’s certainly no shortage of those. I’ve...
View ArticleHow to Build an Effective Email Marketing Campaign
In digital marketing, one tool holds steady among changing algorithms and rotating trends: email marketing. Brands that build a consistent, tactical email marketing strategy have a potent and...
View ArticleWhy Every Business Needs a Social Media Marketing Strategy
Most brands learned long ago that a consistent social media presence is key to reaching past, current, and prospective customers. But well into the social media age—with Facebook old enough to vote in...
View ArticleBeginner’s Guide to Developing a Robust Content Marketing Strategy
Many companies use content marketing tactics, either occasionally or consistently. Fewer, unfortunately, employ a fully shaped content marketing strategy—the “why” behind the whats and hows of...
View Article10 Expert Tips to Optimize Your Website’s Conversion Rate
Your company’s website is more than just a website. Depending on your business, it might be a lead generator, a sales hub, a patient portal, a customer service depot, a portfolio, or, more likely, a...
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